Campaign Overview

Campaign Overview on Lutendo

This guide will help you navigate and manage your campaigns effectively on our platform. You’ll learn how to monitor campaign performance, manage applications, and take necessary actions to ensure successful outcomes.

Accessing Your Campaigns

There are two ways to view your campaigns:

Via Dashboard:

Click ‘Active Campaigns’ for a quick overview

Via Side Menu:

Click ‘Campaigns’ in the side menu

Campaign Statuses

Each campaign is marked with a distinct status for easy identification:

Active Campaigns (Green):

  • Currently running campaigns
  • Can be scheduled for future dates
  • Automatically visible to testers on start date

Paused Campaigns (Yellow):

  • Temporarily inactive
  • Can be reactivated at any time
  • Maintain all original settings

Draft Campaigns (Yellow):

  • New campaigns pending activation
  • Created through duplication
  • Result of new campaign creation

Ended Campaigns:

  • Completed campaigns
  • Historical data maintained
  • Cannot be reactivated
  • Can be duplicated

Campaign Management Tools

Search and Filter

  • Search by campaign ID
  • Filter by category
  • Sort by marketplace status
  • Quick access to specific campaigns

Campaign Actions

Access these options via the three dots (⋮) in each campaign’s corner:

Edit Campaign (Available for non-active/non-ended campaigns):

  • Extend end date
  • Update product images
  • Modify tester instructions

Start/Stop Campaign:

  • Pause or unpause campaigns
  • Maintain existing applications
  • Option to reactivate later

Duplicate Campaign:

  • Creates draft version
  • Customize all settings
  • Perfect for price adjustments
  • Quick campaign recreation

Additional Management Features

Application Management

Monitor and manage tester applications efficiently. For detailed information about handling applications, please refer to our comprehensive Applications Guide.

Refund Processing

For campaigns requiring refunds, access our streamlined refund system. Learn more about managing refunds in our detailed Refunds Guide.

⚠️ Important Notes

Price Changes:

Avoid price modifications during active campaigns

Create new campaigns for price adjustments

Use duplicate feature for quick recreation

Refund Compliance:

Never process refunds through Amazon

Use Lutendo’s designated refund tools

Consider Managed Refund service for automation

💡 Pro Tip: Use the campaign duplication feature to quickly create new campaigns with similar settings while making necessary adjustments.